It’s from Jack NBC there Harley Davidson more original than Creators Custom Clash 2026. Its Breakoutscreated together with Harley-Davidson Legnanotook first place in the first edition of the competition organized by the Milwaukee company, dedicated to creativity and customization.
The verdict came at the European Bike Week 2026 in Faak am See, Austria, where for the first time the six bikes involved in the challenge were brought together. The prize was awarded to the winner Artie StarrsPresident and Chief Executive Officer of Harley-Davidson Motor Company, e Bill DavidsonSpecial Advisor to the CEO and Global Brand Ambassador.
The competition started at the beginning of the year with a simple yet ambitious formula: six creators from as many European countries, each supported by an official Harley-Davidson dealer, had a standard motorcycle at their disposal, a budget of 15,000 euros and complete creative freedom. The goal was to transform the original base into a custom capable of expressing the personality of its author.
Jack NBC has chosen to interpret the Breakout in a decidedly more key way sporty And aggressive. The project combines taut lines, premium components and strong visual contrasts, with the aim of increasing the motorcycle’s stage presence without giving up its dynamic vocation. A work that represents, according to Harley-Davidson, the most ambitious project created so far by the creator, already with significant experience in the world of custom.
It wasn’t just a jury of experts who decided the winner. The final result in fact arose from the combination of the public vote, expressed in Europe and the rest of the world, and the jury’s evaluation. Five parameters were taken into consideration: creativity, craftsmanship, quality of creation, originality and overall presentation.
“The Creators Custom Clash was an amazing demonstration of what can happen when creativity meets the expertise of our authorized Harley-Davidson dealer network,” he commented Francesco VanniHead of Sales and Managing Director EMEA at Harley-Davidson. «Each project started with a standard motorcycle and became something completely unique».
Vanni then underlined the value of the collaboration between creators and dealers and congratulated Jack NBC and Harley-Davidson Legnano for the result obtained.
However, Breakout’s victory alone does not speak volumes about the variety of projects implemented during the competition. In France, Eskyas worked on a Street Bob, focusing on a refined and discreet approach, accompanied by targeted interventions on performance. From Spain came “Nómada”, a Low Rider transformed by Javier Gallardo in a modern chopper inspired by travel, exploration and freedom.
In the UK, the tattoo artist Miles Langford has reinterpreted a Street Bob according to the canons of the Clubsport world, combining high-performance technical solutions with aesthetic elements linked to his own artistic experience. The Dutchman Arjan van den Boom instead he transformed a Street Bob into the “Pink Savage”, a custom influenced by the scrambler world and characterized by a strong visual identity.
A project finally arrived from Germany, created jointly by Pia Tillmann, Zicco Banach And Angelo Carlucciwho reinterpreted a Breakout through different creative sensibilities, giving life to a motorcycle with a contemporary character and full of personalized details.
One of the central elements of the Creators Custom Clash was also the story of the creative process. The six participants documented the evolution of their respective projects on social media, from the initial concept to the choice of components, through the manufacturing phases up to the presentation of the finished motorcycles. The public was thus able to directly follow the path that led six standard Harley-Davidsons to become as many unique examples.
For Harley-Davidson, the project also represents a way to reiterate the role of customization in its motorcycling culture. A tradition which, through the language of new creators and social media, is reread by a different generation of enthusiasts.
“Customization has been part of Harley-Davidson’s DNA for generations,” he explained Bill Davidson. «The Creators Custom Clash showed us a new generation of creators capable of bringing new ideas and new perspectives to this tradition».
Six bikes, six interpretations and one winner: Jack NBC, with a Breakout that convinced the public and jury by taking the Harley-Davidson custom philosophy in a more aggressive and contemporary direction.
