Politics

Max Pezzali transforms Costa Toscana into the Festival’s event ship

Costa Crociere brings five special evenings with Max Pezzali to Sanremo 2026: “MAX FOREVER – The Party Boat” is born, the cruise-event of the Festival week

Costa Toscana returns to the heart of the Festival with the strength of those who, for five consecutive years, have transformed the Sanremo week into an immersive experience of music, entertainment and brand integration. The partnership between Costa Crociere and the Sanremo Festival is also renewed for 2026, confirming a solid collaboration with the event, the local administration and the entire Ligurian territory.

This year’s absolute novelty is Max Pezzali: the icon of the 90s, now in the midst of a new artistic season thanks to the MAX FOREVER project which is filling the stadiums, will be the only guest star on board for all the evenings of the Festival. From 24 to 28 February the “cruise” version of “MAX FOREVER – The Party Boat”, created with Costa, will come to life. Not a single show, but a musical journey that spans five nights, each with its own identity, its own atmosphere, its own way of making entire generations sing.

Every evening, during Pezzali’s performances, a live connection from the Ariston will bring the audience to the theater – and the audience at home – into the energy of the ship, transforming Costa Toscana into a true extension of the Festival stage. Italian music, which has written a part of collective memory, will thus move from the theater to the ship, from the sea to the homes of the spectators.

Costa Toscana will be moored in Sanremo from 21 February to 1 March. Guests will be able to choose to experience the entire Music Cruise or one of the two mini-cruises, from 21 to 25 February or from 25 February to 1 March, to enter the heart of the most followed week on Italian television from an extraordinary perspective. Performances, exclusive parties and that mix of emotions and sea which in recent years has become a symbol of the Costa experience during the Festival.

During the day, the agenda will transform into a schedule full of themed activities, including excursions, organized experiences and the possibility of going ashore to breathe in the atmosphere of Sanremo before the stage lights return to dominate the scene. Costa Toscana, once again, becomes the ship of music. And this year, more than ever, the celebration is destined to remain in the eyes and ears of those who experience it.