Wearable devices revolutionize your well-being by monitoring sleep, vital signs and physical activity. From smartwatches and smartbands to smart rings and earphones, they offer precision and comfort. Sales are growing, especially among 25-45 year olds, and the evolution points to an ecosystem that is increasingly integrated with one’s body.
The smartphone alarm that suddenly rings from across the room or the classic insistent chirp of the radio alarm clock: all strategies guaranteed to start the day in the worst possible way. In 2025, however, one is enough gentle vibration on the wrist for a more natural awakening.
THE wearable born as gadgets for fitness fanatics, they are now integrated into everyday life to monitor not only the surrounding environment like smart glasses do, but above all the well being and the sleep with increasingly advanced sensors. They are no longer limited to counting steps or receiving notifications WhatsApp or Telegrambut they analyze the body and interpret vital signs, also with the help of artificial intelligence.
Sleep monitoring
They detect the duration and quality of rest with ever greater precision, recognizing the phases of sleep from deep to light, ending with the REM, Rapid eye movement: it is precisely the latter that right time to activate the alarm. The sensors detect the smallest movements, heart rate, breathing disorders such as snoring and micro-awakenings that we don’t even remember.
Discreet and intelligent wearables
Next to the classics smartwatches And smartbandsmaller and more discreet devices such as smart rings And earphones for sleep. The rings also offer continuous monitoring of heart rate and body temperature, but with a battery life that can exceed a week. Earphones, on the other hand, combine relaxing sounds and noise cancellation to promote rest and combat insomnia.
The noshumeri in the market
Omga market analysis company, reveals that in the second quarter of 2025 they shipped more 50 million of devices wearable globally, with growth of 13% compared to the previous year. The smartwatches represent approximately the 40% of sales, followed by smartband with the 25% and rapidly growing sleep devices.
In Italy, the use of wearable is on the rise especially for users between 25 and 45 yearsespecially for monitoring sleep and cardiac parameters rather than for notifications and payments. By 2030, it is expected that for every two smartphones sold there will be at least one wearable device.
Towards an integrated ecosystem
The trend is clear: i wearable they are becoming the protagonists of a increasingly integrated personal well-being ecosystem. Added to this is theartificial intelligence that drives towards healthier behaviors. And there is also a practical side: pay with the NFC chip of these devices directly from the wrist or finger, even in pharmacy.
