Surge in views on social media in the Sanremo week for the RTL 102.5 Group: over 56 million views in seven days on Instagram, Facebook, TikTok, X and Twitch. The minute-by-minute story of the entire Festival, with background information and interviews with the artists. Italians choose, once again, RTL 102.5 also on social media.
Also in this edition there was no shortage of live broadcasts on digital platforms: Twitch, Instagram, TikTok and YouTube.
The big news of this edition was the live broadcasts on Twitch on the official RTL 102.5 channel: 37 thousand average viewers, an excellent performance for radio content offered on a platform like Twitch.
A success that enhances commercial partners and further consolidates the positioning of the RTL 102.5 Group.
