The new solution that allows you to diversify and personalize your investment choices to achieve your goals is launched
Generali launches “GenerAzione Investimento”, the new flexible and customizable insurance solution, which allows you to manage capital and promote its growth thanks to the availability of a wide range of investment options. The innovative offer is designed to accompany customers in achieving their financial and life goals.
Today, in Italy, people continue to hold liquidity in current accounts for 1,363 billion euros, but the propensity towards investments lasting at least 5 years is growing (from 47.9% in 2022 to 60% in 2025); furthermore, for 82%* of Italians, saving is not just money, but a tool for realizing dreams and projects.
“GenerAzione Investimento” is the single premium multi-branch solution characterized by high flexibility thanks to the presence of different investment paths and a rich range of choices available based on the investor’s profile. The solution stands out, in fact, for the breadth of financial underlyings (GESAV Separate Management, Fondo Interno Generali Mondo Azionario and a vast selection of Collective Investment Savings Organisations, OICR, also from primary third-party houses) which can be selected on the basis of the specific financial profile of the customer. Furthermore, it is a dynamic solution because it allows you to change investment choices over time based on evolving needs and financial markets.
“GenerAzione Investimento” integrates and completes Generali’s Life offer, guaranteeing broad possibilities for diversification and performance and return opportunities.
Marco Oddone, Chief Marketing & Distribution Officer and Giancarlo Bosser, Chief Life Officer of Generali Italia, declared: “With “GenerAzione Investimento” we expand our offer with an innovative, flexible and customizable solution that accompanies people in achieving their financial goals and in the realization of dreams and projects. It is with solutions like these, designed to respond to the context in which we live and its evolutions, that we interpret our role as People’s Life Partner at all relevant times, through the valuable consultancy of our Network present throughout the national territory”.
The new solution allows you to draw on various opportunities, with financial instruments such as the Generali Mondo Azionario Internal Fund and a wide selection of UCIs, together with the historic GESAV Separate Management.
“GenerAzione Investimento” provides services that can be activated upon customer request, which allow the investment to be actively managed over time: Market Strategy, for gradual access to the markets through a progressive transfer of the investment towards the Internal Fund and the UCIs starting from a greater initial share in Separate Management, reducing the risk; Change Strategy, which allows you to change the asset allocation over time, both in the mix between the various financial components and in the choice of individual UCIs, updating the investment based on your needs or market trends. Furthermore, for contracts that also invest in UCIs, the Safeguard service is always present, which provides a contract management activity aimed at protecting the best interests of the customer in the event of exogenous events such as liquidation and merger operations of individual UCIs, and the Monitoring service, which translates into a qualitative and quantitative analysis of both the UCIs and the market for the purposes of a possible replacement of the UCIs themselves. Finally, with the Loyalty Bonus, in investment programs with a longer duration, starting from the 12th annual anniversary in the event of death of the insured and in the event of redemption, the value of the contract deriving from the initial single premium is increased by 2%.
